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About Me

Hello, I'm Jacqui.

I'm a qualified Belief Coding® Practitioner, with a background in Emotional Freedom Technique (EFT) and a deep interest in the connection between our beliefs, emotions and the way we experience our lives.

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My own journey with Belief Coding began almost by accident.

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In 2022, I was at Fearne Cotton's Happy Place Festival when I spotted the opportunity to try a Belief Coding taster session in one of the festival tents. I signed up, curious to see what it was all about — without any idea that the experience would ultimately lead me here.

During that short session, we worked with an unpleasant and emotional memory I had been carrying. The sense of peace and relief I experienced afterwards was remarkable. The memory hadn't disappeared, but something about the way I felt when I thought about it had changed.

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I wanted to understand why.

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That experience stayed with me. I began following Belief Coding, learning more about the modality and eventually made the decision to train as a practitioner myself.

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Along the way, I've experienced its impact personally, including working with my own fear of flying — something that had previously restricted me — and I've seen first-hand the difference this kind of work can make for people experiencing fears, phobias, anxious feelings and deeply rooted limiting beliefs.

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Today, my approach brings together my training as a Belief Coding® Practitioner, my background in EFT, and, more recently, my study of Ho'oponopono — a traditional Hawaiian practice centred around reconciliation, forgiveness and letting go. Where appropriate, I draw on elements of these different approaches to create sessions that are personal, intuitive and centred around you.

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You don't need to arrive knowing exactly what needs to change. Sometimes all you know is that something keeps getting in your way, a particular situation creates a strong emotional response, or you simply don't feel quite as free as you'd like to feel.

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Copyright - Infinite Self Belief Coding 2026

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